Fashion Investments and M&A

Date: September 2023
Buyer: Reward Finance Group
Target: Start-Rite Shoes
Business: Children's Footwear
Value: Undisclosed
Details: Reward Finance Group, an asset-backed short-to-medium term Lender, known for providing lending solutions to SMEs across the UK, has provided a 7-figure investment in children’s footwear brand Start-Rite Shoes. To finance Start-Rite’s latest ‘back to school’ line, set to be “a more affordable range of shoes in the current economic climate”. Based in Norwich, Start-Rite is an established name in the field of children’s footwear (founded over 230 years ago, making it one of Britain’s oldest manufacturers), and counts John Lewis, Next and Very amongst its customers.