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Date: June 2024
Buyer: Authentic Brands Group
Target: Champion
Business: Sportswear brand
Value: $1.2billion
Details: Authentic Brands Group (“ABG”) has acquired US sportswear and athleisure brand Champion for an estimated $1.2billion from HanesBrands Inc. The acquisition increases ABG’s existing portfolio of sports and lifestyle brands, including Billabong, Reebok, and Roxy. Subject to regulatory approval, the acquisition is expected to be finalised in the second half of 2024.
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