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Date: March 2024
Buyer: Mirabaud Lifestyle, Impact & Innovation Fund, D1 Capital Partners, JAM Fund
Target: Urbanic London
Business: Urban fashion
Value: $150million
Details: Urbanic, a London-based brand that focuses on socially-responsible urban fashion, has completed a Series C investment funding round totalling $150 million from a group of international investors, including Swiss-entity Mirabaud Lifestyle, Impact & Innovation Fund, US-based D1 Capital Partners, and JAM Fund, amongst other European co-investors. Urbanic was founded in 2019, with an emphasis on environmental and social responsibility throughout the value chain of its products, and its use of technology to generate fashion designs. The investment will be used to improve its technology – particularly around AI to generate further designs and online content – and to improve the sustainability of its supply chain, minimising inventory waste by aligning designs with actual demand for its products.