2 Nov 2021

Influencer Eliza Batten uploaded a series of photographs on Instagram in which Batten applied beauty products by popular make-up brand Charlotte Tilbury. Batten had an indirect commercial relationship with Charlotte Tillbury through which Batten received commission for the posts. The ASA found that the posts constituted advertisements under the CAP Code but were not marked in any way (for example through the use of appropriate hashtags) to indicate their status as marketing communications. For this reason, they were in breach of the code.

Follow us online

Register for updates

Popular insights

Pricing and the law – changes and no changes for 2022, what fashion brands need to know, and how they will be affected

Articles
December 16, 2021

Introduction EU and UK competition law is changing in 2022, and there are some changes coming down the line in relation...

Fashion Law seminar – threads of opportunity: triumphs and challenges in the fashion industry

Events
October 12, 2023

Join us for our annual Fashion Law seminar on Wednesday 29 November. The topics we will cover include: 1. Tenancy agreem...

Watch now: Good times and bad times – what fashion businesses need to know in today’s market

Webinars on demand
October 9, 2023

In conjunction with the UK Fashion & Textile Association (UKFT), we hosted a joint seminar at UKFT's office highligh...

Search

Portfolio
Title CV Email

Remove All

Download