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Fashion Focus Articles

 

Lululemon sues Under Armour - what the UK approach would be

Duncan Jones
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Sales of athleisure products are sprinting ahead and fashion and sporting brands are competing with one another to design novel products which allow consumers to be both athletic and fashionable or provide some added benefit to the consumer such as comfort. ...

Concessions - attracting new customers can be a risky business at a time of Brexit uncertainty

Stephen Sidkin
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Q. What links JoJo Maman Bébé, Quiz, and Ted Baker? A. Each of them have been in the news this month with a mention of the brand’s concessions in the story. A retail concession enables a brand to promote its products to the public...

GDPR: what should HR be doing and how can we help?

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The GDPR will substantially impact fashion companies if they collect, process, or transfer EU individuals’ personal data. There is a lot that fashion companies can be doing to prepare for achieving compliance by May 2018, and in many...

Social Media: How to stop misuse of your brand

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What can go wrong? Social media has huge reach and can create viral memes or other content very quickly. However, with great power comes great responsibility. If social media is not properly monitored or controlled, it is possible to lose control of your...

Social media: how to protect your brand

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Social media is essential to the success of fashion brands. It enables direct contact with customers and the ability to craft a much more personal brand identity. Indeed with the rise of integrated sales on platforms like Facebook, in addition to publicity...

Agents and distributors: the issues of confidential commercial information and personal data

Stephen Sidkin
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The UK is one of the world’s most advanced digital economies and this is both a strength and a weakness, according to a report on BBC News on 13 February 2017. Are you reading this newsletter comfortably? But who else is reading it? More particularly,...

Employment status in the fashion industry

Duncan Jones
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HMRC is going into a number of fashion businesses seeking to challenge the status of certain individuals ostensibly engaged on a self-employed basis. Arguably this should not be a surprise. Employment status is changing with the rise of the gig economy,...

Slogans in fashion - how to avoid the "I'm sorry I infringed your rights" t-shirt

Duncan Jones
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The latest catwalk season is almost over and the new fashion trend appears to be slogans. Although people have used fashion to project statements for many years, the use of fashion to project political messages and voices of dissatisfaction with...

View from Regent Street

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The position under English law has differing aspects, (and certainly uses a different legal language) but is similar. It is true that this could be an issue which is unique to the circumstances in which these retail tenants find themselves, but it raises...

View from Fifth Avenue: Checkpoint on the world's most expensive retail street: when Presidential security interferes with revenue and the customer experience

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The secondary residence of U.S. President Donald Trump is located in the eponymous skyscraper that bears his name located in an area of Upper Fifth Avenue in New York City, at the apex of the most important and most expensive shopping district in the Western...

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